The sweetheart deal that places Whirlpool Corporation products into every home built by the seventh-largest public homebuilder in the United States has been renewed. The contract with Meritage Homes, based in Scottsdale, Arizona, makes Whirlpool the exclusive provider of major appliances in every new home built including Amana, Whirlpool, Maytag, KitchenAid, and Jenn-Air brand appliances.
The four-year contract between Meritage – which has built more than 100,000 homes in its 31-year history – and the world’s leading manufacturer of major home appliances became effective June 1, 2016.
Meritage, which is based in Scottsdale, Ariz., builds and sells single-family homes for first-time, move-up, luxury and active adult buyers across the Western, Southern and Southeastern United States. In October, Meritage celebrated two major milestones: the delivery of its 100,000th home and unveiling LiVE.NOW homes that are focused on the rapidly growing first-time buyer market.
Bob Bergeth is General Manager of Contract Builder Sales at Benton Harbor-based Whirlpool. He says, “We are pleased to continue our partnership for another four years with Meritage, which is known for creating homes that have a distinctive style, quality construction and remarkable energy efficiency.” Bergeth adds, “It was a huge honor to be part of Meritage’s great achievements this year, and we look forward to providing our industry-leading, energy-efficient appliances to help Meritage continue its incredible growth.”
Meritage is the industry leader in energy-efficient homebuilding and has received the U.S. Environmental Protection Agency’s Energy Star Partner of the Year for Sustained Excellence Award every year since 2013 for innovation and industry leadership in energy-efficient homebuilding.
Steven Hilton is co-founder, Chairman & CEO at Meritage Homes. He says, “Our goal is for buyers to experience a Life.Built.Better. in a Meritage home, and Whirlpool Corporation appliances play a vital role in that.” He notes, “Whirlpool is an industry leader and innovator providing high quality products designed to enrich their customers’ lives, which aligns with our mission.”‘
Whirlpool Corporation offers a variety of brands to serve homeowners in all Meritage communities, including:
- Amana brand, which features quality products that deliver on value and are easy to use
- Whirlpool brand, the flagship brand that has been the authority on family care for more than a century
- Maytag brand, the heritage brand offering durable, reliable appliances
- KitchenAid brand, which delivers superior performance and is designed for the consumer who is passionate about cooking
- Prestigious Jenn-Air brand, which offer sleek aesthetics and elegant precision
Whirlpool Corporation is the number one major appliance manufacturer in the world, with approximately $21 billion in annual sales, 97,000 employees and 70 manufacturing and technology research centers in 2015.
