Lorraine Day Named to the Bold Women of Business Class of 2024

Name: Lorraine Day

City: St. Joseph, MI

Workplace: Mid-West Family SWMI

Title: Senior Business Development Specialist

How do you think that Bold Women of Business demonstrate being bold?
We do what we say we’re going to do – with class, efficiency, contagious enthusiasm and grace.

Bold women are often defined by a number of descriptors. Please choose from the following descriptors to produce the top three that you would say most exemplify your personality?
Confident

Daring

Bright

Please provide an example of when you feel you were at your very best in taking action on the job or in your role.
In sales, our success is measured by hitting goals. And I do – consistently. But more importantly to me is knowing that others look up to me for coaching and mentoring, both professionally and personally. That’s an honor.

What’s the funniest thing that ever happened on your road to success?
One day, my manager joined me in the field to meet with several clients. Mind you, in-field days are supposed to be very efficient. However, I have a terrible sense of direction combined with a tad bit of overconfidence. This poor man suffered through wrong turns, getting completely lost, and culminated in me hitting consecutive speed bumps way too fast (we’re talking like, 30 mph). To say he was irritated, and slightly traumatized, would be an understatement and that just made my giggles worse! I could not get my giggles under control. It still cracks me up to this day.

Who most inspires your personal drive for success every day?
My husband and my children

What is your best advice to women in Southwest Michigan looking to succeed, as you have, in business?
You know that feeling of being the most challenged and outside your comfort zone? That’s called GROWTH. Don’t give up!

What does your selection to the ranks of the Bold Women of Business from Moody on the Market mean to you?
I feel seen and I appreciate that!

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